Thanks to a meteoric growth in the fintech sector for small businesses in the Emirates, Ziina recently raised $22 million. This fundraising round reflects the exceptional dynamics driving the financial technology market, particularly in a competitive environment like the United Arab Emirates. The startup aims to continue its expansion and become an essential player for micro and small businesses in the region.
The Emirati fintech Ziina announces that it has raised $22 million to support its rapid expansion in the financial technology sector. This fundraising illustrates the positive dynamics of fintechs in the Emirates and their crucial role in the development of small enterprises (micro enterprises). Discover how Ziina is becoming an essential player and the impact of this funding on the local market.
An impressive fundraising of $22 million
Ziina, an Emirati fintech startup, has recently closed a fundraising round of $22 million. This round combines both equity and debt investments, expressing investors’ confidence in the company’s growth and ambitions. Among them are well-known names like Fasanara Capital and Samaipata, both of which played a key role in this financial operation.
Ziina, a financial partner of choice for micro enterprises
As it evolves rapidly, Ziina is not just raising funds. The company aims to become the financial partner of choice for micro and small businesses in the Emirates. Through its innovative solutions, it simplifies financial transactions and provides valuable tools for small businesses, thereby facilitating their cash management and daily operations.
A meteoric growth in the fintech sector
Ziina’s growth is part of a broader trend of fintech growth in the MENA region. In 2021, venture capital funding in the fintech sector in the Middle East and North Africa rose from $587 million to an impressive $925 million, according to market figures. Ziina is leveraging this momentum to strengthen its presence and expand its services.
The appeal of Dubai for fintech startups
Dubai, with its pro-business environment and favorable policies, is attracting a growing number of fintech startups. The city positions itself as an important financial hub, and Ziina is taking full advantage of this. The Dubai International Financial Centre (DIFC) has seen a notable increase in fintech activities, confirming that the sector is experiencing the fastest growth.
Objective: To become a major player
With this new fundraising, Ziina does not hide its ambitions. The objective is clear: to become one of the leaders in the fintech market in the Emirates. By strengthening its financial product offerings and securing strategic partnerships, Ziina aims to fully unlock the potential of fintechs for small businesses in the region while attracting new investments.
These developments highlight not only Ziina’s success but also the enormous potential of the fintech market in the Emirates for micro enterprises. In a context where small businesses are seeking innovative financial solutions, Ziina positions itself as an essential player, ready to transform the local economic landscape.
- Startup: Ziina
- Amount raised: $22 million
- Sector: Fintech
- Specialization: Small businesses
- Region: United Arab Emirates
- Growth: Meteoric
- Type of funding: Venture capital
- Objective: Strengthening market presence in small and medium enterprises
